Taylor Swift’s Label UMG Takes a Bold Step Against TikTok

Universal Music Group Said Wednesday it will cease licensing its music to TikTok and accused

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The short- form video giant of bullying and intimidation in its contract negotiations.

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A music licensing agreement between UMG and TikTok, which is owned by Chinese tech giant ByteDance, expired Wednesday

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And new terms have not been agreed. This means that UMG could pull its music catalog from TikTok.

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UMG said in an open letter published Wednesday that it has been “pressing”

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TikTok during contract discussions on three issues,

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“appropriate compensation for our artists and songwriters,

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Protecting human artists from the harmful effects of AI, and online safety for TikTok’s users.”

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